Aftab Associates

About Us

Aftab Associates (AAL) is a renowned marketing research firm, which has been providing its services all over Pakistan since 1983. We have cherished memberships with ESOMAR, MRS (UK), MSPA, MAP, and as well as many local market research forums.

We provide top of the line customized, well-formed, holistic, and ingenious research material. Our aim is to provide actionable insights into the ever changing world of the consumer through rich and inventive customized and syndicated research.

We have extensive experience of handling many projects for our clients from sectors like FMCG, Telecom, Banking, Retail and Social.

1983

Aftab Associates established in 1983 , is one of the first Marketing Research Agencies of

1998

Aftab Associates established & developed socio-economic classification system in pakistan

2001

Aftab Associates entered into a joint venture with the Nielsen Company

2006

The company restart its operation as an independent full service marketing research

2010

Aftab Associates affiliated with TNS ,one of thelargest customized research company in the

2011

The company started its operations in Afghanistan as well

2016

LSM study was awarded by PAS to Aftab Associates. The idea was to develop the new local currency in Pakistan

2018

Aftab Associates and YouGov partnered for introducing online research in Pakistan

Our History

1983 1998 2001 2006 2010 2011 2016 2018 Aftab Associates established in 1983 , is one of the first Marketing Research Agencies of Aftab Associates established & developed socio-economic classification system in pakistan Aftab Associates entered into a joint venture with the Nielsen Company The company restart its operation as an independent full service marketing research Aftab Associates affiliated with TNS ,one of thelargest customized research company in the The company started its operations in Afghanistan as well LSM study was awarded by PAS to Aftab Associates. The idea was to develop the new local currency in Pakistan Aftab Associates and YouGov partnered for introducing online research in Pakistan