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Our Clients

Trusted by 83+ brands across Pakistan's leading industries

Multinationals, national champions, financial institutions and development organisations rely on us to understand their markets.

Agriculture

Farmer behaviour, crop inputs and rural market dynamics.

03clients
Syngenta
Bayer
Jaffer

Automotive

Purchase journeys, brand perception and after-sales experience.

03clients
Honda
Suzuki
Toyota

Financial / Banking

Customer satisfaction, product uptake and financial inclusion.

13clients
Advans Pakistan Microfinance Bank
Allied Bank
Bank Alfalah
Citibank
Emirates Global Islamic Bank
Faysal Bank
HBL
HSBC
JS Bank
MCB-Arif Habib
Meezan Bank
Standard Chartered
Silkbank

Food & Beverages

Taste tests, consumption habits and brand health.

23clients
Pizza Hut
KFC
Hardee's
Nando's
APAG
United Snacks
Menu
Qarshi
Mayfair
Dalda
Kashmir
Cadbury
Candyland
Peek Freans
Pepsi
Coca-Cola
Shan
National Foods
Seasons Foods
Haleeb Foods
Shahi
Texas Chicken
Baskin Robbins

FMCG

Category growth, retail audits and shopper insight.

07clients
L'Oréal Paris
ZIL Limited
Reckitt Benckiser
Shield
P&G
Unilever
Dabur

Tobacco

Consumer trends, pricing and brand tracking.

04clients
JTI
KT&G
Khyber Tobacco
BAT

Telecom

Network perception, churn drivers and product testing.

07clients
Zong
Jazz
Ufone
PTCL
Wateen
Telenor
Warid

Social Sector

Baseline, monitoring and evaluation studies for development programmes.

03clients
UNODC
Greenstar
The World Bank

Footwear

Retail experience, style preferences and brand positioning.

03clients
Urban Sole
Servis
Stylo

Others

Energy, insurance, media, retail, education, pharma and more.

17clients
Total
TPL Trakker
Samsung
Sefam
IGI Insurance
Mughal Steel
Jang Media Group
Metro Cash & Carry
Kashf Foundation
UMT
Sapphire
Servaid
Daewoo
AkzoNobel
Sanofi
Habitt
BOL

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